Turn relevant searches
into opportunities.
Ongoing SEO and content strategy for Nigerian businesses. Improve your search presence, answer the questions your customers ask and measure the enquiries your website generates.
Your ongoing growth programme
A plan. Consistent work. Clear reporting.
- Priorities based on your business goals and site audit
- Search research and an agreed content plan
- Technical monitoring and priority-page improvements
- Useful content reviewed with your team before publication
- Reporting on search performance and tracked enquiries
Where you are now
Which of these
sounds like you?
Different starting points need different work. Find yours and see what we’d do first.
Nobody finds your website
It looks good, but competitors show up on Google and in AI answers, and you don’t.
What we do
- Full SEO audit
- Technical and on-page fixes
- Content gap analysis
- Content targeting the keywords you’re missing
Ads work, but cost keeps rising
You want to develop organic acquisition alongside your paid campaigns.
What we do
- Compare paid-search insights with organic opportunities
- Prioritise topics by relevance, demand and feasibility
- Track organic leads alongside paid
- Review channel budgets against measured results
Products aren’t ranking
Shoppers search for what you sell and find other stores first.
What we do
- Category and product page optimisation
- Product schema markup
- Internal linking structure
- Content for buyer-intent searches
How we approach it
Four pillars,
worked together.
Technical health, relevant pages, useful content and discoverability support the same goal: helping the right people find and understand your business.
Technical SEO
Review the issues that affect search access and user experience, then prioritise the agreed fixes.
- Crawlability and indexation checks
- Core Web Vitals: LCP, INP and CLS
- Mobile usability
- Canonicals, redirects and duplicate pages
- Relevant structured data where eligible
- Larger development work scoped separately
On-page optimisation
Improve priority pages around customer intent and a clear next action.
- Keyword and intent mapping
- Titles, descriptions and headings
- Internal linking
- Image descriptions and optimisation
- Service and product page improvements
- Conversion actions reviewed with your team
Content strategy
Create and maintain content that answers real questions and supports your offer.
- Audience and competitor research
- Agreed editorial calendar
- Articles, service pages or content refreshes
- Your subject-matter input and approval
- Publication and internal links
- Performance review and next priorities
AI search discoverability
Apply sound search practices and improve the clarity of your information across relevant sources.
- Clear answers and accurate business details
- Consistent public information
- Relevant, credible sources and references
- Local profile work where appropriate
- Identifiable AI referrals monitored where available
- No guaranteed mentions, citations or recommendations
SEO or ads?
Different channels.
One business goal.
SEO and paid search can work together. Allocate budget according to your goals, evidence and available resources.
Neither channel guarantees sales. Review lead quality, attribution limits and the total cost of acquisition before changing spend.
How it works
From research
to ongoing improvement.
We establish a baseline, agree priorities and review progress monthly. Implementation schedules and business outcomes are different measures.
Review your starting point
Audit your website and discuss your customers, offers and current acquisition channels.
Agree the scope
Set priorities, content formats, responsibilities, access and measurement.
Improve and publish
Address agreed issues and produce content for review before publication.
Measure and refine
Report completed work, search performance, tracked enquiries and the next priorities.
Ways to work with us
Your ongoing
SEO and content partner.
A monthly engagement, with a minimum initial term of three months. That is an engagement period, not a deadline for rankings or revenue.
SEO & Content Retainer
A scoped programme of research, content and website improvements, reviewed against your business goals.
Request a tailored quote
- Initial audit and prioritised onboarding plan
- 2–4 content pieces per month, with the exact mix agreed in your proposal
- Articles, service-page improvements or substantial refreshes, as scoped
- Draft review, agreed revisions and approval before publication
- Ongoing optimisation and technical monitoring
- Monthly report on completed work, search performance and tracked enquiries
- Competitor and content opportunity review
- Your SEO contact on WhatsApp
Need a defined one-off setup instead? Explore SEO Foundation in Build, from ₦120,000.
How long does SEO take to show results?
It depends on your starting point, competition, implementation and how search systems respond. We set a baseline and report changes monthly. Project completion does not guarantee a ranking improvement, and a three-month engagement is not a promise of results within three months.
Can you guarantee first-page rankings?
No. We commit to the agreed work, clear reporting and a method aligned with search-engine guidance. Rankings and search demand are outside our control.
How is this different from SEO Foundation?
SEO Foundation is a defined one-off project for agreed setup and optimisation work. This retainer covers ongoing research, content, improvements and reporting. We review any existing Foundation work so the proposal does not charge for the same completed tasks twice.
Can you guarantee recommendations in AI answers?
No. We can improve the accessibility, clarity and consistency of your business information and monitor identifiable referrals where available. We cannot control whether ChatGPT, Claude, Perplexity or Google cites or recommends a business. Referral tracking also cannot capture every mention.
Should I stop running ads?
Not on the basis of an SEO promise. We review your goals, lead quality and measured channel performance. Paid and organic search may work alongside each other; any budget change should follow evidence.
How is the retainer priced?
We quote for your site size, technical needs, competition, content formats and monthly output. The proposal confirms the scope and initial engagement term. One-off Foundation projects are offered separately from ₦120,000.
Who writes and approves the content?
We research and draft the agreed content, using your input for business-specific claims and expertise. You review it before publication. The proposal defines formats, revisions and publishing responsibilities.
Do you work outside Lagos?
Yes. We work remotely with businesses across Nigeria and in the diaspora. Access is arranged through appropriate user permissions, with communication by WhatsApp, email and calls. Replies Mon–Sat, Lagos time.
See where your
site stands.
Free SEO audit. Replies Mon–Sat, Lagos time.